Community First Foundation
156% donor growth through integrated digital strategy
156%
Donor Growth
280%
Donation Increase
340%
Website Traffic
42%
CPC Reduction
Before
Low website conversions, underutilized Google Ad Grants, minimal social engagement.
After
High-converting website, optimized ad campaigns, engaged social community driving consistent donations.
Community First Foundation provides housing support and community services to families in need. They came to Cause Crazy with low website conversions, underutilized Google Ad Grants budget, and minimal social media engagement.
## The Challenge
The organization struggled with:
- Website that wasn't converting visitors to donors
- Google Ad Grants campaigns that weren't driving results
- Social media presence that lacked strategy
- Low recurring donation rates
## Our Approach
We implemented an integrated digital strategy:
### Website Redesign
We redesigned the website with clear value propositions, optimized donation forms, and compelling storytelling that connected visitors to the mission.
### Google Ad Grants Optimization
We restructured campaigns, refined keyword targeting, and optimized for conversions, reducing CPC by 42% while increasing qualified traffic.
### Social Media Strategy
We developed a content calendar that highlighted impact stories, engaged the community, and drove traffic back to the website.
## The Results
Within six months, Community First Foundation saw:
- 156% increase in new donors
- 280% increase in total donation revenue
- 340% increase in website traffic
- 42% reduction in cost-per-click
- 40% increase in recurring donations
These results enabled the organization to expand programs and serve more families in their community.
## The Challenge
The organization struggled with:
- Website that wasn't converting visitors to donors
- Google Ad Grants campaigns that weren't driving results
- Social media presence that lacked strategy
- Low recurring donation rates
## Our Approach
We implemented an integrated digital strategy:
### Website Redesign
We redesigned the website with clear value propositions, optimized donation forms, and compelling storytelling that connected visitors to the mission.
### Google Ad Grants Optimization
We restructured campaigns, refined keyword targeting, and optimized for conversions, reducing CPC by 42% while increasing qualified traffic.
### Social Media Strategy
We developed a content calendar that highlighted impact stories, engaged the community, and drove traffic back to the website.
## The Results
Within six months, Community First Foundation saw:
- 156% increase in new donors
- 280% increase in total donation revenue
- 340% increase in website traffic
- 42% reduction in cost-per-click
- 40% increase in recurring donations
These results enabled the organization to expand programs and serve more families in their community.
"Cause Crazy transformed our donor engagement. We saw a 40% increase in recurring donations within three months. Their integrated approach to website, ads, and social media made all the difference."